Table of Contents
What is Wholesale Land Flipping? Quick Answer
Wholesale land flipping is getting a property under contract at a discount, then assigning (selling) that contract to an end buyer for a fee—without ever buying the land yourself.
You're the matchmaker. You find motivated sellers, negotiate deals, and connect them with investors who pay you $5,000-$25,000 per assignment. Zero capital. Zero risk.
Related Land Flipping Guides:
Wholesale land flipping is the fastest way to make money in real estate.
No capital. No ownership. No risk.
Here's how it works:
You find land selling below market value.
You lock it up with a contract.
Then you sell that contract to a buyer for a fee.
$5,000. $10,000. Sometimes $25,000.
All without ever owning the property.
Why does this matter?
Because traditional land flipping requires cash. Lots of it.
Wholesale land flipping? You need $0.
Just a contract and a buyer.
That's it.
In 2026, top wholesalers are reporting $8K-$10K per day in assignment fees.
Some have built this into businesses generating $200K+ per month.
And they never visit the properties they flip.
Sound too good to be true?
Let me show you exactly how it works.
<h2 id="how-it-works">How the 6-Step Process Works</h2>
Wholesale land flipping follows a simple formula.
Six steps. That's all.
Here they are:
Step 1: Find Your Market
Not all markets work for wholesale land flipping.
You need areas with:
- Active new construction (builders buying lots)
- High land turnover (lots selling frequently)
- Motivated sellers (out-of-state owners, inherited land)
How to find these markets?
Go to Zillow.
Filter by "Lots and Land."
Look for areas with 100+ land sales in the last 90 days.
Then check for new home construction nearby.
Builders need lots. You supply them.
Step 2: Find Motivated Sellers
Here's the truth:
Not everyone will sell land cheap.
But some people will.
Your targets:
- Out-of-state owners (can't manage, don't care)
- Inherited property (want cash, not land)
- Tax delinquent owners (desperate to sell)
- Divorce situations (need quick liquidation)
- Estate sales (heirs want money, not property)
How do you reach them?
- Direct mail campaigns
- Cold calling
- Text message marketing
- Skip tracing public records
The best part?
These sellers often accept 40-60% of market value for a quick, hassle-free sale.
Step 3: Analyze the Deal
Before you offer, you need to know the numbers.
Here's the formula:
Maximum Offer = (Market Value × 70%) - Your Fee
Example:
- Market value: $50,000
- Buyer's price (70%): $35,000
- Your assignment fee: $8,000
- Your max offer: $27,000
If you can't get it for $27,000 or less, walk away.
The numbers don't lie.
Step 4: Lock It Up Under Contract
This is where the magic happens.
You sign a purchase agreement with the seller.
But here's the key:
The contract must be assignable.
That means you can transfer your rights to another buyer.
No assignability = no wholesale deal.
Include these clauses:
- "Buyer and/or assigns"
- 30-60 day inspection period
- Refundable earnest money ($100-$500)
- Clear title contingency
Step 5: Find Your Buyer
Now you have a contract.
Time to flip it.
Your buyers are:
- Home builders (DR Horton, Lennar, local builders)
- Land developers
- Investors looking for deals
- People wanting to build custom homes
How to reach them?
- Facebook land investor groups
- LandWatch and Land.com listings
- Craigslist and Marketplace
- Direct calls to builders in the area
- Your growing buyer list
Step 6: Assign and Get Paid
Final step.
You sign an assignment agreement with your buyer.
They pay you an assignment fee.
The title company handles the rest.
You get paid at closing.
No ownership. No risk. Just profit.

<h2 id="find-deals">Finding Deals That Actually Work</h2>
Here's where most people fail.
They chase bad deals.
Don't be that person.
What Makes a Good Wholesale Deal?
Not all land can be wholesaled.
You need properties with:
High Demand:
- Near new construction
- In growing areas
- Good access roads
- Utilities available or nearby
Motivated Sellers:
- Willing to sell at 40-60% of market value
- Ready to close in 30-60 days
- No emotional attachment
Clear Path to Buyer:
- Builders actively buying in the area
- Investors looking for that size/type
- Market demand confirmed
Red Flags to Avoid
Walk away from:
- Landlocked parcels (no legal access)
- Environmental issues (wetlands, flood zones)
- Title problems (liens, disputes)
- Zoning restrictions (can't build residential)
- Unrealistic sellers (want retail prices)
Pro Tip: Before locking up any deal, verify there's builder activity within 1 mile. No builders = no buyers = no deal.
Deal Source Comparison
| Source | Cost | Quality | Volume |
|---|---|---|---|
| Direct Mail | $0.50-$1.50/piece | High | Medium |
| Cold Calling | $0.02-$0.10/call | Medium | High |
| Text Campaigns | $0.05-$0.15/text | Medium | High |
| Public Records | Free | Low | High |
| MLS (Listed) | Agent fee | Low | Medium |
| Networking | Free | High | Low |
The best wholesalers use multiple channels.
Don't rely on just one.
<h2 id="contract">The Contract: Your Money-Making Asset</h2>
Let me be direct:
The contract is everything.
Without an assignable contract, you have nothing to sell.
Essential Contract Elements
Every wholesale land flipping contract needs:
- Assignment Clause
"Buyer and/or assigns may transfer this agreement..."
This is non-negotiable.
- Inspection Period
30-60 days to find a buyer.
Make it refundable if you can't assign.
- Earnest Money
Keep it low. $100-$500 max.
This is your only risk.
- Clear Title Contingency
Exit if there are title issues.
Protect yourself.
- Closing Timeline
60-90 days gives you time to market and close.
Contract vs Assignment Comparison
| Element | Purchase Contract | Assignment Agreement |
|---|---|---|
| Parties | You + Seller | You + Buyer |
| Purpose | Lock up property | Transfer rights |
| Earnest Money | $100-$500 | $0 (buyer pays you) |
| Timeline | 60-90 days | Immediate |
| Your Fee | Embedded in deal | Stated as assignment fee |
| Risk | Low (refundable deposit) | Zero |
Pro Tip: Have a real estate attorney review your contracts before you use them. Different states have different rules about wholesaling. Some (like Oklahoma, Illinois, Nebraska) have restrictions. Know your state's laws.
<h2 id="buyers">Building Your Buyer Network</h2>
Here's the reality:
Your buyer list is your business.
No buyers = no deals closed = no money.
Build your list BEFORE you get your first deal.
Who Are Your Buyers?
Primary Targets:
- Production builders (DR Horton, Lennar, KB Home)
- Local custom builders
- Land developers
- Real estate investors
- Owner-builders (people wanting to build)
How to Find Them:
- Research recent land sales
Go to your county recorder's office.
Find who bought land in the last 12 months.
Contact them directly.
- Call builders directly
Google "[city] home builders."
Call and ask who handles land acquisition.
- Attend investor meetups
REIA meetings, networking events, conferences.
Collect contacts. Follow up.
- Facebook groups
Join land investing and real estate groups.
Announce your deals. Collect buyer info.
Buyer Qualification Questions
Before adding anyone to your list, ask:
- What areas are you buying in?
- What size lots do you want?
- What's your budget range?
- How fast can you close?
- How many lots do you buy per year?
Quality over quantity.
25 qualified buyers beat 500 tire-kickers.
<h2 id="closing">Assignment vs Double Close</h2>
Two ways to close wholesale deals.
Both work. Different situations.
Option 1: Contract Assignment
How it works:
You transfer your contract directly to the buyer.
They pay you an assignment fee.
One closing. Simple.
Pros:
- Simplest structure
- Lowest closing costs
- Fastest execution
Cons:
- Seller sees your profit
- Some title companies resist
- Can create friction
Option 2: Double Close
How it works:
You buy from seller. Immediately sell to buyer.
Two closings. Same day. Sometimes same hour.
You own it for minutes.
Pros:
- Hides your profit from both parties
- More professional appearance
- Wider title company acceptance
Cons:
- Higher closing costs (2 transactions)
- Need transactional funding (or buyer's cash)
- More coordination required
Which Should You Use?
| Situation | Best Option |
|---|---|
| Small assignment fee (<$5K) | Assignment |
| Large spread (>$15K) | Double Close |
| Suspicious seller | Double Close |
| Simple transaction | Assignment |
| First deal | Assignment |
| Repeat buyer relationship | Either |
Most beginners start with assignments.
As you grow, add double closes for bigger deals.

<h2 id="numbers">The Real Numbers (2026 Data)</h2>
Let's talk money.
What can you actually make?
Average Assignment Fees
| Deal Size | Typical Fee | % of Deal |
|---|---|---|
| $20,000 lot | $3,000-$5,000 | 15-25% |
| $50,000 lot | $5,000-$10,000 | 10-20% |
| $100,000 lot | $10,000-$20,000 | 10-20% |
| $200,000+ lot | $15,000-$30,000 | 7-15% |
Real Deal Example
Here's an actual deal breakdown:
The Property:
- 0.5 acre residential lot
- Near new subdivision
- Market value: $80,000
The Numbers:
- Seller's asking price: $60,000
- Your negotiated price: $45,000
- Buyer's purchase price: $56,000
- Your assignment fee: $11,000
Timeline:
- Found seller: Week 1
- Contract signed: Week 2
- Found buyer: Week 4
- Closing: Week 6
Total investment: $500 earnest money
ROI: 2,100%
That's the power of wholesale land flipping.
Monthly Income Potential
| Activity Level | Deals/Month | Avg Fee | Monthly Income |
|---|---|---|---|
| Part-time | 1-2 | $6,000 | $6K-$12K |
| Full-time | 3-5 | $8,000 | $24K-$40K |
| Team/Scale | 8-15 | $10,000 | $80K-$150K |
Top wholesalers are doing $200K+ per month.
But they have teams, systems, and years of experience.
Start with 1-2 deals per month. Scale from there.
<h2 id="mistakes">Mistakes That Kill Deals</h2>
I've seen these kill thousands of deals.
Don't make them.
Mistake #1: No Buyer List
Getting a contract before you have buyers.
Bad idea.
Fix: Build your list first. 25+ qualified buyers minimum.
Mistake #2: Overpricing Deals
Charging too much. Leaving no profit for buyers.
They walk away.
Fix: Keep fees at 10-20% of the wholesale price. Leave meat on the bone.
Mistake #3: Bad Comps
Overestimating market value.
Your numbers don't work. Deals fall through.
Fix: Use recent sales (6 months max). Be conservative. When in doubt, go lower.
Mistake #4: Weak Contracts
Missing assignment clause. No inspection period. Non-refundable earnest money.
You're trapped.
Fix: Use proven contracts. Have an attorney review. Protect yourself.
Mistake #5: No Follow-Up
Sending one email to buyers. Giving up.
Most deals require 5-7 touchpoints.
Fix: Create a follow-up system. Email, text, call. Repeat.
Mistake #6: Skipping Due Diligence
Not checking title. Not verifying zoning. Not confirming access.
Buyers reject the deal.
Fix: Complete due diligence checklist before marketing. Every time.
Mistake #7: Wrong Markets
Wholesaling in areas with no builder activity.
No buyers = no deals.
Fix: Research first. Look for new construction. Confirm demand.
<h2 id="faq">Frequently Asked Questions</h2>
Do I need a real estate license to wholesale land?
Usually no.
You're selling your contractual rights, not acting as an agent.
However, some states have restrictions:
- Oklahoma: Requires license for more than 2 deals/year
- Illinois: Restrictions on marketing "for sale"
- Nebraska: Requires license for contract assignments
Check your state's laws. When in doubt, consult an attorney.
How much money do I need to start?
$500-$1,000 is enough.
That covers:
- Earnest money deposits ($100-$500)
- Basic marketing ($200-$500)
- Skip tracing ($50-$100)
You can start with less if you use free marketing methods (cold calling, networking).
How long until I close my first deal?
60-90 days is realistic for beginners.
Here's the typical timeline:
- Weeks 1-4: Build buyer list, set up systems
- Weeks 5-8: Marketing to sellers, analyzing deals
- Weeks 9-12: Contract, market, close
Some people close faster. Some take longer. Consistency matters most.
What if I can't find a buyer?
You have options:
- Lower your price to the buyer
- Extend your inspection period (renegotiate)
- Cancel the contract (lose earnest money)
- Close yourself (if you have funds)
This is why inspection contingencies matter.
Always have an exit strategy.
Is wholesale land flipping legal?
Yes, in most states.
You're assigning contractual rights, which is legal.
However:
- Disclose that you're a wholesaler, not the owner
- Don't market property "for sale" (you're selling your contract)
- Follow your state's specific regulations
When in doubt, work with a real estate attorney.
Can I do this remotely?
Absolutely.
Most successful wholesalers never visit properties.
You can:
- Research markets online (Zillow, county records)
- Market via phone, text, email
- Sign contracts electronically (DocuSign)
- Close remotely with title company
Location independence is one of the biggest benefits.
What's the difference between house wholesaling and land wholesaling?
Land is simpler:
| Factor | House Wholesaling | Land Wholesaling |
|---|---|---|
| Competition | Very high | Lower |
| Due diligence | Complex (inspections, repairs) | Simple (title, zoning) |
| Buyer pool | Rehabbers, investors | Builders, developers |
| Capital needed | Higher | Lower |
| Profit margins | 5-15% | 10-25% |
| Remote friendly | Difficult | Easy |
Land wholesaling has fewer moving parts.
No repairs. No tenants. No inspections.
Just land.
The Bottom Line
Wholesale land flipping is one of the best ways to enter real estate.
No money required.
No ownership risk.
Fast profits.
Here's your action plan:
✅ Choose a market with builder activity
✅ Build your buyer list (25+ contacts)
✅ Create your marketing system
✅ Get your first property under contract
✅ Market to buyers aggressively
✅ Assign and collect your fee
Start small. Learn the process. Scale up.
Your first $5,000-$10,000 assignment fee is waiting.
Go get it.
Ready to Start Wholesaling Land?
Find motivated sellers and undervalued land deals to assign for profit. Browse our marketplace for opportunities.
